Love Letter To London
British Fashion Council British Fashion Council
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 Published On Feb 14, 2024

"London is the greatest city in the world. Yes that’s right. London is the greatest city in the world. You see that screw face you’re about to form in disagreement? That’s partly why. And the smile you are starting to develop? Yeah, that’s another reason why. You are why London is the greatest city in the world…."

Let us explain...

As part of our celebration of 40 years of #LondonFashionWeek presented by 1664 Blanc, DJ, Producer, Musical Director and member of Mercury Prize (2023) winning group Ezra Collective, Femi Koleoso, has written a Love Letter to London, recognising the city’s creative communities. Launching today (Valentine's Day), the letter has been presented through a short film, performed by some of London’s most innovative creatives including Allan Kamal Arif Mustafa, Bimini Bon Boulash, Clara Amfo, Foday Dumbuya, Grace Carter, Headie One, Kojey Radical, Kosar Ali, Mahalia, Saul Nash, Sebastian Croft, Tan France and Victor Kunda.

#LFW40

Catwalk footage provided by The YOOX Net-A-Porter Group Limited

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